Six ways MarketPush works a market, from brief to learning board
MarketPush is a performance marketing and market-expansion studio. Take any single service on its own, or fold several together into the full board ritual — either way, pricing sits in Canadian dollars and gets scoped against your actual market and cohort, not sold as an open-ended, undefined retainer.
Fixed-scope performance work, or an always-on retainer
A typical market entry needs a contained piece of work — a clear starting point and a clear stopping point. When a business wants continuity beyond that, ongoing brand strategy and content direction run instead through an always-on market retainer, picked up once an initial performance wave has already landed successfully. In both cases, AI marketing tools take on the first pass of drafting so people move faster, while a senior strategist still holds every judgment call, every client conversation, and everything that eventually reaches a live cohort.
Market Briefing & Performance Discovery
Before any budget moves, we spend time understanding the category itself — who else is competing for the same attention, what search and social patterns already exist, and where a genuine opening sits. AI audience insights speed up that early pass, sifting through review sites, forums and competitor messaging far quicker than someone working through it by hand, though a strategist ultimately decides what belongs in the finished market brief. That brief spells out who the push is aimed at, what conditions would actually need to hold true for it to land, and which risks — an unproven channel, a short runway, an oversaturated category — deserve extra caution going in. Out of this stage comes a working plan, an early hypothesis on positioning, and a first cut at a cohort signal map, useful whether a budget is already signed off or a team is still deciding if the market is worth entering at all.
From CAD 3,900 per discovery sprint
Audience Cohorts & Insight Systems
An audience cohort map is what everything downstream gets built against — who each cohort actually is, which proof points land with them, and where their behaviour overlaps or splits across channels. Rather than one broad target description, we lean on AI audience insights and a layer of marketing automation to work through large volumes of search, review and forum signal at once, and a strategist then locks the final cohort definitions along with the objection-handling language tied to each one. What comes out the other side is a documented cohort system that a media buyer, a creative team and support staff can all pull from without drifting into a different story mid-campaign.
From CAD 5,200 per cohort system
Media Planning & Channel Orchestration
Media orchestration, in practice, means lining up owned, earned and paid activity so cohort signal — not a shared calendar — decides the order channels fire in, with each one setting up conditions for the next instead of every channel launching on the very same morning and fighting over the same click. A strategist checks how well AI-assisted pacing and format notes line up with what the budget and available inventory can actually support, watching in particular for early signs of fatigue on any given channel. Platform limits are real and we say so plainly: reach shifts, costs move with the category, and nobody can promise a fixed outcome here — what we can offer is careful sequencing and a contingency plan, not a guarantee.
From CAD 3,400 per channel plan
Creative Testing & Variant Programmes
Instead of betting everything on one hero asset, we assemble what we call a variant test cell — a set of smaller, modular pieces across video, static imagery, copy blocks and landing pages, built specifically to be mixed and matched against an audience cohort map rather than bolted together at the eleventh hour. AI content workflows generate a wide first batch of options quickly; from there, AI creative direction narrows that batch down to whatever a creative director will actually polish and put live, with a standing creative fatigue check running continuously so nothing stays in rotation past its useful life.
From CAD 6,800 per variant programme
Measurement, Attribution Honesty & Learning Boards
A live campaign throws off a lot of noisy numbers very quickly. AI analytics catches the early anomalies and shifts in pattern, but it is still a person who decides whether a given number actually means something before we act on it. From there the work folds into a learning board: a short, honest debrief, a signal-to-noise review, and a clear next step — maybe a new cohort to test, a different channel worth trying, or a second expansion sprint into another market. Being candid about AI in marketing, to us, means saying out loud whenever a number looks shinier than what actually happened underneath it.
From CAD 2,300 per learning board
Always-On Market Retainer & Expansion Support
Not every engagement is a single push. An always-on retainer keeps cohort signal current between performance waves, supports a rolling expansion city brief as a business enters new regions, and maintains a pulse measurement dashboard so leadership can see the market board without waiting for a quarterly deck. This service pairs naturally with clients running two or three markets at once.
From CAD 4,600 per month, retainer
Where AI helps, and where it stops
There's a firm boundary between what AI drafts and what a person ultimately decides, and we spell out exactly where that boundary falls for every single deliverable we hand over.
AI takes the first heavy pass
Early-stage research briefs, keyword scans, AI copy development aimed at volume, rough layout options for a test cell, and pacing notes put together with AI-assisted media tools. Marketing automation and, more broadly, AI content workflows are exactly where the real time gets saved before anyone has to step in by hand.
Humans still make the calls that matter
Final positioning calls, brand voice, budget allocation decisions, anything tied to an in-market push, and everything published under a client's name — all of it stays with a person. Every AI-assisted campaign draft goes through that same human-owned check, without exception and without any auto-publish shortcut.
About scope, and a few disclaimers
MarketPush works as a performance marketing and market-expansion studio — nothing about that changes when AI enters the process. We are not a trading platform, an AI-income course, or any kind of financial or legal advisory. AI tools do real work on research and early drafting here, but every deliverable that ships has been reviewed and signed off by a senior strategist first. Nobody at MarketPush will promise a set market share, a guaranteed follower count, viral reach, or a fixed return on investment — figures that show up in a proposal are planning estimates, nothing more, and every engagement we take on stays within lawful marketing activity.
Not sure which service fits your market?
Tell us the category and who you are trying to reach. We will suggest a sensible starting point, even if that turns out to be smaller in scope than the full board ritual.